Restaurant Marketing · Los Angeles
Make your restaurant look as good online as it tastes in person.
Shelter 84 is a Los Angeles creative growth partner for restaurants, cafes, bars, and coffee shops. We build the brand, the website, the Google presence, and the systems that turn first-time scrollers into regulars — and regulars into reservations.
If your restaurant's online presence still feels like a flyer, we should talk.
The food is great. The room is great. The story is great. The website was built in 2019 by a friend's cousin and the Google profile hasn't been updated since the chef changed.
That gap — between how good the experience actually is and how it shows up online — is the most expensive thing in your business. Every Angeleno who Googles you and lands on a slow, dated page is a table that didn't book. Every search for "best dinner near me" you don't show up for is a customer who chose somewhere else.
We close that gap.
What we build for restaurants
Brand identity
Logo, type system, color palette, photography direction, menu design, signage, swag. The full visual language so every touchpoint feels like the same restaurant.
Website that converts
Fast, image-driven, mobile-first. Reservation links above the fold. Menu always current. Built so a hungry Angeleno on a Friday at 6:47pm can decide on you in under 12 seconds.
Google Business Profile
Optimized categories, accurate hours, photo refresh, posts, Q&A management, review response strategy. The single highest-ROI marketing channel most restaurants neglect.
Local SEO
Schema markup, neighborhood pages, dish-level keywords, citation cleanup. So when someone types "best ramen Los Feliz" or "patio brunch West Hollywood" — you're in the answer.
Reservations & ordering
Resy, OpenTable, Tock, Toast — properly integrated, not hidden in the footer. Direct delivery links so you keep more of the margin.
AI & automation
Auto-respond to reservation inquiries. Generate weekly social posts from your menu. Summarize reviews into action items. Quietly do the work of an extra team member.
Who we work with
- Independent restaurants and chef-driven concepts
- Cafes, coffee shops, and bakeries
- Bars, wine bars, cocktail lounges
- Small groups (2–5 locations) ready to operate like a brand
- Pop-ups and emerging concepts that need to launch sharp
- Hotels and boutique hospitality with a food & beverage program
Where to start
Most restaurants don't need a full rebrand. They need someone honest to look at the whole picture — brand, web, Google, operations — and tell them what to fix first, what to leave alone, and what's quietly costing them tables every week.
That's what the Modernization Plan is. $500 for a 60-minute call and a custom written roadmap delivered within 72 hours. If you build with us after, the $500 is credited toward the engagement. If you don't, the plan is still yours.
Make your restaurant look like the next version of itself.
Start with a $500 Modernization Plan. We'll walk through your business on a call, then send you a written plan within 72 hours.
Get Your Plan →